Personalized product images: a different lead photo for each shopper
Personalized product images means choosing, for each shopper, which of a listing's existing photos they see first. The photos stay the same; only which one leads changes. The way to know whether it helps your store is to compare it with a control group that keeps your current order.
How it works with Topit
Add one script to your listing pages. For each shopper, Topit picks which of your own photos they see first. Half your shoppers keep your current order, so every pick is measured against it on your own traffic.
Topit does not generate or edit images. It chooses among the photos already on the listing, so nothing appears that your team did not publish.
Why not one best photo for everyone
One strong lead photo is the right place to start, and the free audit finds it from photo craft. Shoppers still differ in what they want to see first: one wants the item in use, another a close-up of a detail. Choosing per shopper works among photos you already have.
Measure it against a control group
Agree the goal before you start, for example listing click-through, and keep a control group on your current order. Topit's 30-day trial works this way. $250 to start. $750 more only if Topit beats your control group on listing click-through by a goal we agree in writing before the trial starts, charged when the result is in. If traffic is short at day 30, the trial runs on at no extra charge, up to day 60.
No trial results are published yet. They will appear on the Topit Listing Photo Optimizer page as trials complete.
What the script does with your shoppers' data
- The script runs only on listing pages, never on checkout, cart, account, login or order pages.
- By default it stores and sends nothing until your consent banner says yes.
- It never collects names, email addresses, phone numbers, postal addresses, device fingerprints or face data, and never stores IP addresses.
- We sign a data processing agreement with you before a trial starts.
Get a free audit of your listing photos
Topit's free listing photo audit scores up to 12 photos on each listing and shows which listings lead with a weaker photo than one they already have, with the reason for each pick. Free, with no account and no script.
Questions
Does Topit change or generate my product images?
No. It chooses which of the photos already on a listing is shown first. Your photos are not edited.
How long does the trial take?
30 days. If traffic is short at day 30, the trial runs on at no extra charge, up to day 60.
Where should I start?
With the free audit. It finds listings that lead with a weaker photo than one they already have, which you can fix before choosing photos per shopper.